01/21Have you heard these beauty terms?

Have you heard these beauty terms?

Makeup and beauty have evolved over the decades and how. From bushy brows to matte lips, we've seen tremendous changes in the way the beauty industry functions. And of course, most of you may already be aware of the changes that have occurred over time but are you familiar with all the new slang words and beauty terms people have now started using? If you're looking to learn a few of those terms, give this list a good read.




While this may sound like something an alien would do to you in case you were ever captured by one, it actually means something different altogether. Strobing refers to a technique that involves using a blinding highlighter to help accentuate the best features of your face. So, get strobing we say!


03/21Beat face

Beat face

Beat face is sort of like saying that you look perfect. So, say you're done with all your makeup (contouring, highlighting, baking and all other 'ings' involved in makeup) and now your face looks fabulous, we'd say you've got your beat face on today.




The area of the face consisting of the forehead, nose, and chin, which forms the shape of an uppercase T. This is the oiliest part of the face for most people.


05/21Transition Shade

Transition Shade

It is used to describe a color of eyeshadow used to blend out other (typically more pigmented or brighter) shades. Often is the first color applied in the eyeshadow process, placed above the crease.




The dusty powder product “kicked” up by a pressed powder (eyeshadow, blush, etc) when you swirl a makeup brush into it. This usually happens to powdery mattes. Products of cheaper quality usually have higher kickback.




We're not talking about cakes and pastries although we do love them. Baking happens to be a term that describes the application of translucent powder to your skin so as to let your skin soak it up and leave your makeup with a flawless finish.




We're sure you might have at least heard of this term before, but if you don't know what it means, humectants are basically substances that can absorb moisture from the air and then retain that moisture. This is why they're mostly used in hydrating lotions and moisturisers as they can provide your skin with the ultimate nourishment.




A broad term for a pore, or hair follicle, that's blocked by sticky dead skin cells and the sebum that can't drain properly. When the follicle remains open, the sebum's pigment darkens from air exposure, forming a blackhead. When P. Acnes bacteria invade the clogged pore, the resulting inflammation creates a whitehead.


10/21Alpha Hydroxy Acids (AHAS)

Alpha Hydroxy Acids (AHAS)

These chemicals loosen the fluid that binds surface skin cells together, allowing dead ones to be whisked away. This "glue" becomes denser as we age, slowing down the natural cell-turnover process that reveals younger skin — making AHAs a particularly useful ingredient in fine line-fighting creams and cleansers.