While there have been various beauty trends that have caught everyone's fancy, one cannot deny that many of them are downright bizarre! The latest beauty trend that has caught everyone's fancy is vagina highlighter.
Vagina highlighter is introduced in the global cosmetic market by a Scandinavian beauty brand, The Perfect V and is called 'Very V Luminizer'. As per the information provided on the website, the vagina highlighter promises to add 'luminous iridescent colour' to the vulva area, brightening and minimizing any skin imperfections.
The product also contains added Vitamin E and elderflower, which has a softening and soothing effect and supposedly provides 'instant radiance'.
However, vagina highlighter is not the product manufactured by the company, they also have a host of other vagina beauty products available like exfoliators, cleansers, and serums. All of the products are designed to enhance one's 'V'. They further define it as 'that pretty little triangle — sometimes neat, at other times unruly, but always perfect and unique in its’ own personal way'.
The lightweight cream with a pearly finish promises to brighten, soothe, hydrate, and condition the intimate area while making it appear more 'youthful' and 'fresh'.