COVID-19 has taken a troll all over the globe. From the fallen global stock market to different industries, the pandemic has severely impacted our lives. It has literally changed how we talk, walk and live. What’s more concerning is that no one knows if the dip is temporary or here to stay. As the coronavirus continues to create havoc in countries, matchmaking and other dating apps express their hardship to keep the money following while ensuring the safety of its users.
The novel coronavirus has so far infected more than 200,000 people all over the world with over 16,00000 deaths. To curb the virus, countries have called for partial to total lockdown, leading into citizens trapped in their houses to prevent any further infection. While millennials continue to work from home and self isolate themselves from the rest of the world, dating apps like Bumble has seen a rise in its users. The act of swiping, texting, flirting has become more than before with an increased user count of 8% during the second week of March in countries like the U.S., according to Bloomberg.
Running on a freemium model, these dating apps usually bait its user with free basic usage followed by extra features only on subscription, such as to filter better matches around them or to see which person has swiped right on their profile. However, as guidelines of social distancing continue to grow rigid, the question lies that for how long dating apps can last where in real life its users can’t even reach out to one another.
However, the quest to find love online continues with its loop holes. It is being observed that people are more than ready to pay extra, to pass time talking with strangers through dating apps, even if it’s virtual and for a limited time. It is being predicted that users are willing to simply swipe left and right on the profiles because they’ve got limited entertainment options under their roof. It looks like eventually subscribers will stop shelling out extra bucks soon as the thought of meeting a stranger within an arm distance is more scary than adorable and sexy.
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